22 Comments
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Hannah B's avatar

The fact that no new As Ever products are going to be dropped until next year shows what a complete farce the whole launch was. It also shows that As Ever was one big SCAM and that she purely did it for PR reasons.

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Tricia Tinker's avatar

I really enjoyed your written analysis of the brand and those participants in this huge flop as a brand. I would rather see this type of coverage of H and M. Then you RNN could concentrate on real royals. Real royals are so much more interesting to hear about on your channels.

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Royal News Network's avatar

Oh thank you! I'm always thinking of how I can change things up a bit and manage to cover more royals and the Harry and Meghan stuff as well. Thanks for reading!

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Carol L Marelich's avatar

I agree with your analysis on Meghan.

Meghan is a complete incompetent entrepreneur. This company is not passion. Meghan is consumed by fame and money. Even on suits and Tig, she lacked creativity.

We see she is uncomfortable in kitchen and gardening. This isn’t her where passion is. The Tig was not about cooking and gardening…The Tig was about beauty, fashion, travel and restaurants. This is not consistent with what her vision was.

Then we have the chaotic beginnings of American Rivera Orchard that was trapped in Trademark hell. Then this year became As ever. Meghan’s names for her company is asinine. Every brand name is personal to the creator or their is logic why the creator named it.

Then she could have made marketing easier by having the name of her new show and retail organization be the same where there would be cross marketing. I guess we are too logical and look at ways to work smarter not harder.

Then we had a chaotic market launch that happened 4 weeks after her was dropped on Netflix. Meghan proves all her projects revealed that Meghan is shallow, vacuous, vain and vapid. With love, Meghan was universally panned by critics and viewers alike.

Then Meghan’s retail arm was chaotic brand. She ran this brand like a hobby. Meghan absolutely doesn’t get it if you have a great concept and you get it off the ground then it ongoing and continues. Meghan’s name was horrendous. Meghan’s brand story is what? Meghan doesn’t even know. She lacks the over arching vision for the brand. She didn’t have a plan for As ever. Therefore plan to fail. As ever product launch was sell out on the service. Outsides can’t do their analysis because we don’t have metrics to compare. Meghan has screw this launch up having overpriced mediocre slop. Then she didn’t have products and oversold. Then people hasn’t gotten their products or their refunds. Meghan in her halfassery decided to pick business commerce company that is rated 1.0 with Better Business Bureau, Meghan didn’t have an email at first. The structure of this company was horrific, things go wrong maybe not your fault but people need customer service to handle those issues. No customer service for As ever until products started shipping. Then logistics sucked. Meghan tried a scarcity marketing to drum up demand. She still has not restock.

Meghan expected start a company. Then sell it for a billions. Business doesn’t work that way it takes years to do that. Her market is saturated. Meghan is not going into to identify a problem and provide a solution. Meghan will always fail due to her obsession with money and fame, she lacks passion and she expects her title will make her successful. Hate to tell you Meghan this, a unique concept that identifies a problem and comes up with a solution and hard work helps develop a successful company. It takes years to develop a successful brand.

Meghan wanting go into fashion. She is not a fashionista, people like. People pick apart her fashion. I think she should partner up with a jewelry brand and not advertise it. Right now Meghan is market poison.

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Royal News Network's avatar

Great analysis! I think she's just totally wrong in this space, and the idea that she was going to make billions was always a fantasy that she has yet to give up on. The whole thing is sort of crazy.

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Hannah B's avatar

Also what happens to all the people who requested refunds because they didn't get the products. I honestly can't see them getting their money back now.

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Royal News Network's avatar

I don't think there were many cases of that, except for the honey. I really haven't heard any of that except for stuff on anti-Meghan accounts, which I take with a grain of salt.

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Hannah B's avatar

Yeah, I don't think anybody got the honey as whenever I saw people posting about the products not a single one of them had it. In fact it makes you wonder just how much honey she did have my guess is not much.

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AMack's avatar

Stick to writing about white women who fail or is it just more satisfying to attack black women? Calling her a fake royal? At least Meghan is trying to make her own money. Kate lives off the money her husband inherited from slavery and colonialism.

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Thoughts From The Third Age's avatar

Two points: she’s not “royal” and she’s not “black”. Her sole connection with the royal family is her marriage to Harry and she carried out a mere 72 public royal engagements before chucking it in, (not enough money or glamour in it apparently). She touted herself as Caucasian when she was an actress, and it’s only since she started playing the victim card that her ethnic family background has been brought into play. She cosplays everything even her so-called “blackness”, slapping on the bronzer to look darker, but forgetting her white hands, neck and hair parting. Her dad was white fgs. As for the rotten old RF and their “evil slavery” links etc, well my goodness- that didn’t seem to bother her all that much when she fancied being a “royal” did she? And she still hangs on to her royal title. Seems it still has its value/kudos, doesn’t it? I’m sorry but she can’t have it both ways!!

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maryse's avatar

I don’t know about being a royal. I don’t know the “rules” but she absolutely is black. And to dismiss her ethnicity as a convenience is racism on your part. I don’t buy her stuff, I don’t watch her shows, but the way she was and is treated by the royal family and Harry’s country is abominable. Shame on all of you

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AMack's avatar

I never said she was a royal but @maryse is totally out of line with her racist nonsense.

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maryse's avatar

I apologize for getting it wrong.

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AMack's avatar

Blackness is not a disorder. Blackness is not a disease. Blackness does not exist as something YOU get to assign or disavow. I never said she was a royal. Why not stick to your lane? You disgust me with your racism. You may be comfortable spouting racism because of the Felon in Chief, but I’m not standing for it from any realm.

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Thoughts From The Third Age's avatar

If you read my comment properly instead of going off on one just because I said, quite correctly, that she’s not “black” you’ll see I said nothing remotely “racist”. I simply said she’s not black, she’s mixed race ( ie a bit of both). So what’s racist about a statement of fact? The term “racist”gets banded about too much these days by people who don’t like to read opinions that disagree with their own. Why not stick your head back in the sand since that’s obviously your safe space. You are obviously completely blind to her obvious character faults, and obsessive over her supposed skin colour. Who really cares? I dislike the woman for many reasons, but it’s not because of her racial profile( whatever you think that is). Go and pick on somebody else you don’t agree with and keep the racist jibes for the real racists.

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AMack's avatar

Let me guess. You’re not challenged much. That’s the nature of how white supremacy works. You make the rules and change them out of convenience. Your definition of black is meaningless. Your descendants created the entire color caste system. And black people embraced the very aspects of blackness that white people despise. I get it. When a black person who looks white comes along, your ilk become race experts. How dare we insult Meghan by sullying her with blackness. Yikes. Do you know her DNA makeup? Do you know her parents’ DNA makeup? I’m 24 percent European. My sibling is 32 percent European ancestry. But we are proudly black and descended from the oldest people on earth—originating in Africa.

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Susannah Fishburne's avatar

I suspect folks may be missing the point when it comes to Meghan and business. Just a hunch, but this lady is everywhere because she makes all sorts of people lots of money - and that, in a world where headlines and clicks are everything - is success in itself.

Perhaps hopping from project to project and keeping everyone speculating on her every move *is* the game plan. And good luck to her. ;)

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maryse's avatar

This. Trashing her is a business in itself!

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Goldfish's avatar

Why do you care?

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MCB's avatar

Hi Brittany. My name is Monique. I just saw this parody video and you’re in it.

https://youtu.be/aMcIPNj1_yw?si=zaHPUelfaLzFJgeH

Enjoy!

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Charlotte (has) Baby Brain's avatar

Why hasn't she just hired someone to do the bulk of the work and simply put her name to it, at least then she might have a respectable product to take to market. The As ever offering was embarrassing.

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Sharon whalen's avatar

I love your YouTube Brittany. I also liked this article too.

Hopefully one day I can join you on one of your tours.

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